Add A Touch Of Colour With Pretty Pastels

It’s reached that glorious time of the year when the days get longer and the weather begins to gets warmer. As we bid farewell to the winter chill, what better way to welcome in the spring with this season’s hottest new creative hair colour trend from iNSTAMAT!C by Color Touch.

Bradley Byrnes, a Supercuts Colour Specialist and a stylist on the brand’s artistic team, The Edge, comments on the must-have shades for the year: “After a long bleak winter, spring is the perfect time to create a fresh new look for your hair. The fashion forward tones from iNSTAMAT!C provide the perfect way to inject a bit of colour into your style, ensuring that you make a bold statement, certain to turn heads for all the right reasons.

“The collection is made up of six gorgeous matte gloss finishes, ranging from a chic pastel purple through to an eye-catching chalky pink. The diffused colour finish fades beautifully onto the hair creating pretty pastel shades that add a touch of fun and glamour, perfect for this time of year.

“With iNSTAMAT!C  colour, it is all about creating individual looks that help you stand out from the crowd. Working like a filter, it delivers a diffused colour finish that varies according to the hair colour it’s applied on. It is also semi-permanent, meaning you can really get creative with your look.

“Pastel hair was a big look in 2014 with celebrities such as Katy Perry, Lilly Allen and Nicole Richie leading the way with their colourful statement styles. The look is predicted to be big again this year, but with a shift from bold, striking colours to chalky, duskier tones which are softer and easier to wear. The highly anticipated spring/summer fashion week catwalks are also set to showcase the chic and versatile trend.

“Gorgeous muted colour is now really achievable for those looking to make a change this season. If you do fancy trying a new look, it’s really important that you get your hair professionally dyed in salon. At Supercuts an expert will be able to advise you on your look and make sure the shade is perfectly suited to your skin tone and hair type*.”

Supercuts believes that good looks cost less. With over 160 salons nationwide and no appointment necessary, guests can get great advice and style without the high-end price with colour services starting from £5.95**.  For more information, please visit

*Available in selected salons only.

**Colour slices start from £5.95.


For press enquiries or further information, please contact:

Zara Free or Daniel Gabriel at WPR /

Tel: 0121 456 3004 / 07739 403959


Editor's notes